Struggling to get started with Video Marketing in 2017? You don’t have to spend hundreds of dollars on lightening and equipment. Just grab that iPhone, hit record and let’s go.
Before we get into “how” to get started with video marketing, let’s first start with “what” and “why.”
It’s important to tackle the “why” question, beyond the numerous stats which show the power of video marketing.
Simply put, video marketing is the best way to build trust and credibility and to establish an emotional connection with your audience (customers).
We live in a media environment where content is made by and for the mobile platform. Have you adjusted your advertising budget accordingly?
Now that every company is a media company, the question is, what programming strategy are you deploying to attract and retain your audience.
To follow the series, please visit us HERE as we track down the “how” question.