054: How to use Facebook LIVE Video to Become a Trusted Advisor

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Are you focused on achieving trusted advisor status with your prospects and customers? Facebook LIVE video may be the right tool for you. Facebook LIVE video can be the cornerstone of your strategy to achieve trusted advisor status.

The future of video communications is here today. Facebook is plowing millions of advertising dollars into promoting the ability to go live. They want all of us to know that we’re not alone — ever.

So how can live video be the cornerstone of our strategy to become a trusted advisor?Good question. We’re going to spend the next few weeks focused on planning, preparation, production and promotion…and repurposing to achieve maximum impact.

We’d love to hear your perspective. Please email me at Jeff@PublishOrPerish.FM with your feedback.