For the last 1-2 years I’ve been putting my best effort forward to share my thoughts and point of view by writing blog posts. It turns out, blogging is HARD! Unless I stay up all night, I just can’t seem to find the time to churn out a consistent body of work.
Here’s the bottom line: BLOGGING IS TOO HARD!
For many of us sales leaders, writing is not our natural habitat. We are much more comfortable and familiar with sharing our knowledge and point of view by talking.
It finally dawned on me that there is another way for sales leaders to scale our charisma and personality. We can connect with our audience using video and audio platforms.
Once I accepted that writing was an obstacle, I could clearly see the way forward. And the way forward is to do what comes naturally – talk!
And, the more I thought about embracing video and audio platforms, I realized that you, like me, would prefer to watch a video or listen to a podcast.
It’s not as hard as it may seem. I shot this video using my iPhone and a 100 watt light bulb. It’s really quite easy and doesn’t take much time once you get the hang of it.
I would be happy to help you learn how to use videos and audio podcasts to build your social equity online.
Feel free to contact me at jherrmann@fathomdelivers.com. Your customers want, need, like and trust valuable information. Value can be communicated via short videos and audio files. Announce your expertise, contribute your knowledge, engage in conversations and enjoy your relationships with your connections in a way that makes sense for you and for them. The hell with blogging – build your social equity using visual and audio media.
Are you ready to scale your charisma?