The 10 Essential Elements of a Well Aligned Sales and Marketing Organization

Surf the web lately? When’s the last time you heard someone say that? I bet it’s been a while.

Why? Because we live in a world of content created by AND for the mobile device.

And who’s disrupting our markets while delivering value and driving this mobile revolution? Our friends at FANG (Facebook, Amazon, Netflix and Google.)

Has your sales and marketing strategy changed to adapt to this new reality? If you’re seeking inspiration to drive change, then please check out the presentation below.

Embedded below is a presentation called “The 10 Essential Elements of Successful Sales and Marketing Teams.” This presentation was reviewed at the American Marketing Association’s SIG (special interest group) on Sales and Marketing Alignment in 2018.

Planning Template

During the session we also reviewed a 2018 sales and marketing strategy planning, prioritization and campaign execution template that align our business objectives to the buyer’s journey.

You can download the template here: PlanningDocforAMA

Video on Demand

Lastly, if you’d like to see the full video recording of the presentation, you can access the content here (for a small donation.)

If you have any questions, comments or concerns, please never hesitate to contact me directly.

Happy Planning!