013: Managing Up: How to Coach Your Boss Using the 5Rs of Social Selling

Do you need to convince your boss that social selling is the way forward? Are you still forced to play the volume game? Today we break down the 5Rs of the social selling framework to drive our change managing agenda.

The 5 Rs of Social Selling are:

1. Reach
2. Relevance
3. Recognition
4. Response
5. Relationship

Please visit the Pulse post on LinkedIn Profile to get the deck. The 5Rs of Social Selling